How AI is taking over content creation and which platforms are the best

Let’s talk about content creation…

Creating content is by no means an easy task.  Marketers and writers across the globe have their hands full trying to work with business owners to product marketing teams to create content thats perfect form every persona that they target.  But before we learn about how and what is creating content in 2023, you have to understand some of the fancy language behind the tech and some of the platforms that have already changed how AI (artificial intelligence) is taking over the content creation process.

What is natural language processing?

Natural language processing (NLP) is a subfield of linguistics, computer science, and artificial intelligence that focuses on the interactions between computers and human (natural) languages. NLP algorithms are used to analyze, understand, and generate human language, and are used in a variety of applications, including machine translation, content generation, and voice recognition. NLP technology is an important part of many AI systems, including virtual assistants, chatbots, and content generation platforms.

What is Chat GPT?

GPT, which stands for “generative pre-trained transformer,” is a type of language model developed by OpenAI. It is a type of AI system that is trained on a large corpus of text data and is able to generate human-like text based on the input it receives. GPT has been used in a variety of applications, including chatbots, content generation, and machine translation. It is a powerful tool for generating text and can be fine-tuned to produce content in a specific style or on a particular topic.

GPT, was developed by OpenAI, a leading research institute in the field of artificial intelligence. OpenAI is a nonprofit organization founded in 2015 by Elon Musk, Sam Altman, and other leading researchers and entrepreneurs with the goal of advancing AI research and promoting the responsible use of AI technology. OpenAI has made significant contributions to the field of AI, including the development of GPT and other advanced language models.

How is AI used in copywriting?

Artificial intelligence (AI) is increasingly being used in content writing, particularly in the form of natural language processing (NLP) technology. This technology allows content writers to automate certain aspects of the writing process, such as generating ideas, conducting research, and even writing entire articles. This can save content writers a significant amount of time and allow them to produce more content in less time.

It is unlikely that AI will completely replace content writers in the near future. While AI technology has advanced significantly in recent years, it still has limitations when it comes to generating high-quality content. For example, AI-generated content may lack the creativity and nuance that human writers bring to their work. Additionally, AI systems are not yet capable of fully understanding context and may produce content that is inaccurate or difficult to understand. Therefore, it is unlikely that AI will completely replace content writers in the foreseeable future.

But does AI Copywriting really work?

AI systems can be trained to produce high-quality content by analyzing large amounts of existing text data and using natural language processing (NLP) algorithms to generate new text that is similar in style and content. While AI-generated content may not be as creative or nuanced as content written by human writers, it can be a useful tool for businesses that need to produce large amounts of content quickly and efficiently.

Let’s get down to the nitty gritty. What are the best platforms for AI content creation?

Writesonic

Writesonic is a free online tool that allows you to generate content for your brand. You can use it to write blogs, product descriptions, and much more. This article explains how to use the tool.

The software is designed to work well with the content that brands are producing. The tool uses GPT-3, a neural network model that learns what words and phrases people most often use when describing products, services, and brands.

This means that the tool can help you come up with unique content ideas and outline topics for your next blog post. It can even suggest keywords and phrases that match the tone of your brand.

You can choose to make the text look like it came directly from your brand. Or, you can just let the tool do the talking. Either way, the end result is high quality content that looks authentic.

Once you start writing, you can save drafts and edit them later. If you want to add images, videos, or tables, you can easily import those into the document.

If you want to see some examples of how the tool works, check out our video tutorial here.

Frase.io

Frase is a content assistant designed specifically for content marketers and SEO professionals. The tool is structured around the framework of content brief, writing, optimization, and analytics. Frase excels for researching and outlining briefs, while the talking points tool is helpful for structuring articles.

The tool is paid only, but it offers cheap plans with lots of features. For $9 per month, you can use the tool for three months, and for $29 per month, you can access the tool for one year.

The tool is structured around a simple framework of content brief, writing, optimizing, and analytics. Each section contains tools designed to make each step easier and more efficient.

You can start with a blank canvas or choose one of the prebuilt templates. Then add information about your topic, like keywords, target audience, and competitors. Next, you can select a template for your outline, such as “talking points,” “brief,” “article,” “blog post,” “press release,” “ebook,” “white paper,” or “infographic.” Finally, you can begin drafting your text.

As you work, Frase suggests relevant terms based on what you type and provides suggestions for improving your writing. When you’re done, you can export your final draft as a PDF document or send it directly to Slack, Trello, Asana, Basecamp, Gmail, Dropbox, Box, Evernote, or OneNote.

Copy.ai

Copy.ai is a free tool that helps you generate text quickly and easily. Whether you are writing blog posts, articles, emails, tweets, or anything else, it makes sure that what you write sounds natural and interesting. You don’t even have to know how to use it.

The tool uses AI technology to analyze your input and automatically suggest words and phrases that fit best together. Then, it generates text based on those suggestions. This way, you can focus on crafting great ideas rather than spending hours trying to find the perfect wording.

You can choose among many different templates, including blog post, ad copy, email subject lines, product descriptions, web page copy, and much more. Once you’ve selected one, just start typing and Copy.ai will do the rest.

Once you’re done, you can preview your work and download it in PDF format.

Rytr

Rytr is a free, open source AI Content Generation Tool built on GPT-2. It generates high quality content across multiple niches. You can use it to generate blog posts, landing pages, sales letters, and much more.

The tool has over 30 templates, including templates for Blog Posts, Landing Pages, Sales Letters, Product Descriptions, and many others.

You can even customize the generated text based on your needs. For example, you could change the gender of the author and adjust the tone. Or you could add keywords to match your target audience.

Jasper.ia

Jasper is a free online writing assistant that promises to make you a better writer. The software generates text based on keywords and phrases you enter into the system. You can use it to generate blog posts, press releases, sales letters, and even eBooks. It’s like having a ghostwriter on call 24/7.

The program uses artificial intelligence to analyze what you type and suggest words, phrases, and sentences that are relevant to your topic. It also suggests synonyms and variations of those terms. This helps you avoid repetition and makes sure your copy sounds natural.

You can choose from dozens of prewritten templates, each designed to produce unique content. There are even templates for creating emails, landing pages, and web forms.

If you don’t want to use a template, you can simply start typing and Jasper will fill in the blanks. If you prefer, you can edit the generated text.

There are three paid versions of Jasper. For $19 per month, you can access unlimited templates. For $29 per month, you can add up to 10 writers to your account. And finally, there’s the premium version ($49 per month). With it, you can assign multiple writers to different projects.

 …and the Winner is….

All of them?  There are some really great AI writing platforms and the two that stand out the best to us are Frase.io and Jasper.ia.  Jasper has recently raised a ton of money (they are a unicorn startup – unicorn meaning their valuation has hit $1 billion) recently and although we’re not sure if Frase.io has in store next, both platforms appear to be trending in the right direction and choosing either one would make your content writing life a whole heck of a-lot easier than it is right now!